Course Code : TRM 376
Course Title : CONSUMER PSYCHOLOGY AND ETHICS FOR TOURISM
Weekly Course and application hours of the course: 3-0
Brief Course Description:
Introduction to professional moral values and social responsibility issues including; equal employment opportunity, discrimination prevention, service quality concerns, fair treatment of employees, employee and client privacy, honesty in public relations, post-service operations, sensitivity to community demands and attitudes.
Credit(s): 3 ECTS: 5
Textbooks and supplementary books:
Participation / Attendance : 10%,
Mid-Term Exam : 30%,
Homework : 10%,
Final Exam : 50%,
Attendance is at least 95 % mandatory.