Course Code : SYB 318
Course Name: ENTREPRENEURSHIP IN HEALTH SECTOR
Weekly lecture and application hours of the course: 2-0
Course description: Concepts of entrepreneurship, the importance of entrepreneurship, its development, functions and types of entrepreneurship, characteristics of entrepreneurship and development of personal talents in entrepreneurs, motivation, creativity and innovation in entrepreneurship, internal and external entrepreneurship, entrepreneurship financing, ways of obtaining capital for entrepreneurs, invention, brand and protection of designs, entrepreneurship. Business ideas, Business plan preparation and documenting, management, marketing, finance and production plans within the business plan, entrepreneurship in developed and developing countries, entrepreneurship stories in the health sector, case studies in entrepreneurship in the health sector.
Textbooks and supplementary books:
1- Health Sector Sales, Selman Yaşaroğulları, Ceres Publishing.
Participation / Attendance : 10%,
Mid-Term Exam : 30%,
Homework : 10%,
Final Exam : 50%,
Attendance is at least 95 % mandatory.